April 2016

Domain name and hosting explained

Domain Names & Website Hosting Explained.

What is a Domain Name? It’s a name you select from an accredited registrar, like godaddy.com. Where you basically rent the ownership and renewals of whatever cheeky phrase or word you’ve selected to name your business. At this stage in the game, they are a hot commodity and some can be valued into the hundreds

best vector illustrators in new milford ct

Vector vs Raster

There are two major formats you’re going to see in the world of digital graphic imagery. Remembering which is which, and understanding the uses and benefits of one over another are apart of the learning process.  If you plan to build art through a computer and eventually send that art to print or publish on

what is a serif best graphic illustrators and typesetting in new milford ct

What makes a font a Serif or Sans Serif?

What the hell is a Serif. You hear this word, but you can not remember which is which. Is it the font with the little “Thingys” off the ends of the letter shapes? or is it the one without?  During the brand process, one of the early considerations will be that of selecting typography to

Logo-Design-Process-leadin

How to design a logo mark. The Logo design workflow process.

A logo mark is the visual cornerstone of every single business.  It’s your first impression and carried opinion. It’s your courage and your uniqueness.  If you don’t have a logo yet, then let this info graphic serve you as a starting point for your battle plan. If your brand is need of a redesign, or