All posts tagged: branding

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Spark Digital Marketing Conference. Speaker Spotlight Matt Siegel

Who do you use for your writing? I’m not talking about who does your editing, and who proofreads your work. I’m talking about your actual story. The tone, the vocabulary and the actual ideas themselves. DiGuiseppi Studios has a long working history with our favorite writer and editorial consultant, Matt Siegel. ( Yes, the same

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The Ultimate Color Source Guide. Using PMS Colors.

What you see on screen is not what you get on paper. When trying to take your masterful design from the digital proof to the tangible printed piece, you must consider how the ink will hit the paper. Paper type, color choice, and trapping one color to another are among the many things to consider.

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Birthday Sangria. Tasty Graphics

The folks over at Mezón Tapas bar & Restaurant are serious about sharing their love. Love of food, drink and Latin culture. We crafted this tidy little vector graphic to perfectly tell the story about their new Birthday offering. Their guests may enjoy a free pitcher of their famous house Sangria on their Birthday. Just

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Your Decals Go Here.

Custom Vehicle Graphics to spread your message. The most cost-effective and double-use form of advertising is definitely Vehicle Graphics. If you’ve got a company vehicle and travel to and from work sites, you could be spreading the love effortlessly. I mean, you are driving around anyway, might as well cash in on the exposure of

A Marketing Lesson from Breaking Bad.

When it comes to making your own product, it’s a good idea to consider a few things. First and foremost, your product must be of great quality. No one is going to fall out of their chair for a subpar, half-crafted, partially gelatinized non-dairy gum-based beverage. Make sure you source the finest quality whatever to

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Branding 101. Your Logo.

Your Logo Mark. The best logos tell stories, no matter how brief or intricate. The first insignias were born in the old days by marking a shield or war banner. I think that the logo should be taken as seriously now as it was in the days of old. If more businesses curated a beautiful